What really sucks about this is that she is WAY too cool to be shilling crappy-assed Dells. C'mon Apple!!!!! Where's the love? Ya coulda had a special edition Crow-Pod!!!!!
LOS ANGELES (Hollywood Reporter) - Sheryl Crow will soon be singing for Dell Inc., the world's largest personal computer supplier. The deal will allow the company to promote home entertainment networks and educate consumers about new capabilities, while Crow will be able to build awareness for her new album.
The singer/songwriter will star in Dell television commercials nationwide, expected to begin airing next week. In these, she showcases all of the ways home technology products help her enjoy her upcoming single "Good Is Good." The Grammy-winning artist also will be prominently featured in direct-mail catalogs, newspaper inserts, online and in other campaign materials.
"Technology has helped me with the writing and recording processes, and it's a great way to reach out to fans of my music," Crow said in a statement. "Dell's combining all these different technologies and making it really easy to enjoy them."
Her new album, as yet untitled, is set for release Sept. 27 via A&M Records.
Additional ideas involving Crow are being explored, said Michael Farrello, Dell's vp electronics and accessories. These might include a partnership with Yahoo!'s MusicMatch digital music service or having Crow's music come preloaded on a Dell DJ portable music player.
--Reuters/Hollywood Reporter
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