Friday, May 5

We need a ratings bump, STAT

A year ago, the rest of NBC’s Thursday schedule was a mess, but “ER” continued to win its 10 p.m. timeslot, and by a wide margin. But this year, “ER” is stumbling into the muck right along with the rest of the night.

Last night “ER” averaged just a 5.1 overnight rating in adults 18-49, finishing a distant second in its 10 p.m. timeslot behind CBS’s “Without a Trace.” “Trace” averaged a 5.9.

“ER’s” average was down 27 percent from the comparable night last year, when it averaged a 7.0 on the second night of May sweeps. Meanwhile, “Trace” was up 11 percent over last year’s 5.3.

“ER” has been sinking all season, and last night’s rating was 0.1 off its 5.2 season average. Obviously age is part of the reason for its decline – the show is now in its 12th season, while “Trace” is just four years old.

[Source: MediaLife]

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