Tuesday, August 15

Star, People, Us, In Touch, etc etc etc

From medialifemagazine:

"In magazines the one indisputably hot category of recent years had been the celeb newsstand titles, with booming circulations and ad pages for new titles entering, one after the other, where People alone once ruled. But the category has become overcrowded, and the looming question is: Is the boom over?

"The answer is a resounding yes, in the view of media planners and buyers."

43% of readers rate People as the best, with Us magazine at 41%. Everyone else was way behind.

The Star = 7%
In Touch = 6%
OK! = 2%
Life & Style = 1%

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